Achieving goals. Shaping change. Detecting and fostering potential.
Persuasion is history! Selling means actively controlling the process and putting the customer at the center of all actions.
Successful purchasing means thinking in a network, acting systematically and shaping options. An extraordinarily dynamic process.
Every communication starts with a misunderstanding. The psychology of messages and the conscious use of the effect.
We always act, no matter how! 70% of our behaviour is unconscious imitation. Recognize, control and transform behaviour.
The Magellan Principle is a self-contained training concept for managers and junior executives. It distinguishes precisely between the tasks of a leader and the tool-categories required to perform the task.
Besides basic tasks the sales department or in leadership positions there are special situations that that require a specific approach. Based on an elaborate requirement analysis we compose an individual training program, specifically designed for your needs.